analysis of ford motor company

Analysis of Ford Motor Company

LEAN manufacturing

Lean manufacturing or “Lean” involves the utilization of resources only to achieve a goal that is customer oriented, avoiding waste and targeting elimination of seemingly unimportant practices (Feld, 2000).

Ford Motor Company has taken the Lean approach by outsourcing most of its jobs to foreigners. This eliminates costs in the home base, giving the company an opportunity to focus on areas that will satisfy customers’ needs and specializing in areas that need special focus. As a result of the Lean approach the company has been able to drastically reduce its expenditures from and initial $80 million to $60 million. This is what has enabled it to maintain its jobs in the United States. Ford also sold it Volvo brand to a Chinese company as part of the Lean operations.

Ford Motor Company has also been more customer-oriented, offering exactly what is required by customers. This can be seen through its collaboration with Microsoft to implement the Microsoft Holm System in the Ford Focus’s electronic version that is a hit in the market. The company has also been innovative in virtual ergonomics, delivering technologies that range from motion capture to human modeling software. These are incentives suited for the modern market.

Ford Motor Company has undoubtedly applied the elements of Lean manufacturing, which are short cycles, technology, total focus on quality, improved systems, continuous improvement as with the latest model of Ford Focus, and encouraging better people participation in the manufacturing process.

Six Sigma

Six Sigma involves the improvement of the quality of output process by identifying and eliminating the sources of defects or errors in manufacturing. This also entails minimizing variability in the manufacturing and business processes. The model employs a variety of quality management techniques, including statistical applications, and develops a specialized infrastructure of the staff within organizations (such a Black belts and Green belts) who are experienced in using the said methods. Every Sigma method that is carried out follows a particular sequence with quantified targets (Pande & Holpp, 2002).

Ford Motor Company has been consistent in its operations. It is considered the safest automobile brand the world over and this goes with its long history. Its brands have been consistent in spite of the rush by other automakers to vary their brands as a perceived customer attraction factor. Its safety level can be seen in the latest Volvo model it produced before selling the brand to a Chinese company. Additionally, the company is in a good position to capitalize on the recalls that affected Toyota on its Lexus, Prius, Camry and Corolla models. It can capture this by stressing the point that it was the first to introduce the safety canopy in 2002, and this level of consistency prevails even as other automakers falter in safety standards. Ford Motor Company was also the first automaker to install a standard trunk release system in 1999 and this presents a benchmark to be followed by other automakers. It means that the company’s experienced staff have remained ambitious in delivering to the customer in spite of the tumultuous times experienced by the company.


Feld, W. M.(2000). Manufacturing: tools, techniques, and how to use them, Volume 2000. New York: CRC Press.

Pande, P. S & Holpp, L. (2002). What is six sigma? New York: McGraw-Hill Professional.

"Looking for a Similar Assignment? Order now and Get a Discount!

Get Better Grades Effortlessly
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.

Get better grades effortlesslyIt’s cheaper than you might think

Effortlessly get the essays and grades you need. You can now get any essay, on any subject and at ANY deadline with just 10 minutes of your time (or less). Your professor will love you for it!